Content Strategy
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Structured Strategy: How to Supercharge Your Content Analysis with XML and XPath
Last week in Atlanta, George, I presented the following talk at the Society for Technical Communication Summit 2023: The best content strategists are limited by how much content they can analyze. There comes a point where a content set becomes too large to analyze using usual methods. Do you have the skills to scale your… Continue reading
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Lessons From the STC Summit 2023 @ Atlanta
This past week I was in Atlanta for the Society for Technical Communication’s annual summit. This is my second in-person STC Summit. (Last year, it was in Rosemont, where I presented “Microcontent Migration: Making the Move to New Content Opportunities.”) I thought the venue was nice and appreciated the chance to visit Atlanta for the… Continue reading
Tags: STC Summit -
Information Management on Web3
On Tuesday, April 18, 2023, I presented this talk at ConVEx Baltimore: Web3 will supposedly revolutionize our experiences online, but how will it change our information management practices? This presentation will catch the audience up with the latest conversations in AI-powered content strategy, NFT metadata standards, and distributed alternatives to HTTP such as the InterPlanetary… Continue reading
Categories: Conferences, Content Strategy, Cryptocurrency, Information Architecture, Speaking, United States -
Photos from World Information Architecture Day Toronto 2023
On March 4, 2023, I co-hosted World Information Architecture Day Toronto 2023. We were at SPACES Queen West at 180 John St. It was a fun and successful event, and I’m grateful to everyone who made it in despite the previous night’s winter storm. These photographs from the event were taken by Jessie Lau. Continue reading
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Nonfungible Content: NFTs and Content Management
On Thursday, May 2, 2022, I presented this talk at the ContentTECH Summit in San Diego, CA. NFTs aren’t only for trading artwork and meme GIFs; they may one day be central to the way your organization monetizes, distributes, and verifies content. This session will explore how verifiably unique digital assets have the potential to… Continue reading
Tags: ContentTECH Summit
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Upcoming Speaking Dates
STC Rochester Webinar
June 27, 12-2PM EST
Online
“Prompt Engineering”
More info coming soon.
LavaCon 2023
October 14-17, 2023
San Diego, CA
“Microcontent Pipeline to Chatbots and Voice Assistants”
Use microcontent to put your team in the driver’s seat to the next level of content publishing for intelligent chatbots. By now reality has revealed that ChatGPT is not ready to write our product documentation for us. With no control over what the publicly-trained models scrape from our websites and blogs and how it assimilates our documentation with other less-authoritative sources, we’re left to wonder where we go next. If we want reliable bots, we’ll need to train our own models and deploy them to our staff and our customers. Let us show you what we’ve learned so far.