Josh Anderson

Information Architect

Nonfungible Content: NFTs and Content Management


On Thursday, May 2, 2022, I presented this talk at the ContentTECH Summit in San Diego, CA.

NFTs aren’t only for trading artwork and meme GIFs; they may one day be central to the way your organization monetizes, distributes, and verifies content. This session will explore how verifiably unique digital assets have the potential to disrupt all aspects of content management.

Participants will:

  • Be inspired by the forthcoming content-powered business models enabled by non-fungible tokens
  • Understand the benefits NFTs can bring to their content, especially around digital rights management, authentication, transparency, and immutability
  • Learn how they can begin to NFT-ify their content assets today

Recent Posts


Upcoming Speaking Dates

STC Rochester Webinar
June 27, 12-2PM EST
“Prompt Engineering”

More info coming soon.

LavaCon 2023
October 14-17, 2023
San Diego, CA
“Microcontent Pipeline to Chatbots and Voice Assistants”

Use microcontent to put your team in the driver’s seat to the next level of content publishing for intelligent chatbots. By now reality has revealed that ChatGPT is not ready to write our product documentation for us. With no control over what the publicly-trained models scrape from our websites and blogs and how it assimilates our documentation with other less-authoritative sources, we’re left to wonder where we go next. If we want reliable bots, we’ll need to train our own models and deploy them to our staff and our customers. Let us show you what we’ve learned so far.


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