Content Strategy
-
Microcontent Migration: Making the Move to New Content Opportunities
Earlier this week I enjoyed being in Rosemont, Illinois for my first in-person STC Summit conference. I presented on my team’s microcontent migration of an important company document. My slides are below. Download the PowerPoint file for all the animations. There is no recording of the presentation. However, you can read the full proceedings paper.… Continue reading
-
Microcontent Architecture in Action NCCI
Earlier this month, I presented at ConVEx 2022 Tempe with Rob Hanna. We spoke about how our company, Precision Content, built a microcontent solution for their complex content situation. If you attended ConVEx 2022 yourself, you can view the recording on the conference website. Our slides are below. Continue reading
-
My Appearance in the Launch: Sundog Internship Video
Sundog, the Fargo-based marketing and technology company where I did my Content Strategy & User Experience internship last summer, recently released a video documenting the experiences of the 2016 intern cohort. It appears this video will be used to promote the internship program at Sundog moving forward. I had an amazing time at Sundog and… Continue reading
Recent Posts
- Euthanasia is Not Healthcare
- That Sound Looks Good
- Letter to the Public Order Emergency Commission
- Structured Strategy: How to Supercharge Your Content Analysis with XML and XPath
- Lessons From the STC Summit 2023 @ Atlanta
Categories
- Canada
- Conferences
- Content Strategy
- Cryptocurrency
- Culture
- Information Architecture
- Japan
- Movies
- Music
- Reading
- Speaking
- United States
- Writing
Upcoming Speaking Dates
STC Rochester Webinar
June 27, 12-2PM EST
Online
“Prompt Engineering”
More info coming soon.
LavaCon 2023
October 14-17, 2023
San Diego, CA
“Microcontent Pipeline to Chatbots and Voice Assistants”
Use microcontent to put your team in the driver’s seat to the next level of content publishing for intelligent chatbots. By now reality has revealed that ChatGPT is not ready to write our product documentation for us. With no control over what the publicly-trained models scrape from our websites and blogs and how it assimilates our documentation with other less-authoritative sources, we’re left to wonder where we go next. If we want reliable bots, we’ll need to train our own models and deploy them to our staff and our customers. Let us show you what we’ve learned so far.